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Italy’s Showcase: Russian travel business to award Italian partners

08:07, 2 декабря 2011

The year 2011 has been the year of Italian culture and language in Russia and the year of Russian culture and language in Italy. This “crisscross year” made a great contribution to the development and strengthening of cultural and tourist ties between the two countries.

In order to nail down the success Russian Union of Travel Industry in cooperation with Italian National Tourism Agency (ENIT) initiated the Italy’s Showcase award. It will mark those who made distinction contributions to welcoming Russian tourists abroad and to Russian travel industry development in Italy.

The award was established with great support from Italian Embassy in Russia, Russian Embassy in Italy, Alitalia, Russky Kliuch hotel classification system, Association of Business and Cultural Cooperation Italy’s Showcase. The organizing committee is already up and running, council of experts is being formed of top-ranked travel trade specialists and representatives of travel market from both countries.

Here are the nominations:

Sport Tourism Contribution (skiing, water, trekking, mountain, sailing etc.)

Health Tourism Contribution (beach and spa)

Cultural and Educational Tourism Contribution (sightseeing)

Business Travel Contribution (events, trade fairs, MICE)

Person of the Year

Brand of the Year

Best travel agent of Russia – for active promotion and popularization of Italy as a tourist destination

Best tour operator - for active promotion and popularization of Italy as a tourist destination

The winners will be announced in February 2012 at a solemn ceremony held during BIT-2012 travel trade fair in Milan.

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